Important notice to customers — product packaging changesLearn More

NEW FOOD PACKAGING IN STORE NOW

From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • RUSKS NAME CHANGES
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks

Pregnancy Cravings

Why do cravings develop?

Pregnancy cravings are estimated to occur in about 60% of women. They can occur at any time during pregnancy but are most common in the early weeks.

Research into food cravings during pregnancy and the types of food women crave has produced varied findings. One theory is that cravings are a sign from your body that you may need more of a certain vitamins and minerals. For example, cravings for chips may mean you need more sodium. Another theory links them to the hormonal changes going on in your body.

Common food cravings include ice cream, chocolate and other sweet foods, fish, dairy products and fruit. Sometimes there is an urge to eat unusual food combinations or a type of food that you normally don’t like.

 

Non-food cravings

Some pregnant women develop a craving to eat substances that are not food, such as chalk, clay, laundry starch or soap. Again, it’s not clear why this happens but they may be a sign of a more serious nutritional deficiency and should be brought to the attention of your doctor.

Tips to manage unhealthy cravings

  • Eat regular, healthy meals, to help prevent sudden feelings of hunger.
  • Keep your pantry stocked with healthy snacks to eat between meals.
  • Try making some healthier food swaps. Examples include ice cream to frozen yoghurt.
  • Don’t do the grocery shopping when you are hungry.
  • Choose healthy foods that keep you full for longer. Examples include oats, wholegrain breads, baked beans, vegetables and fruit.
  • Get plenty of sleep. Research has shown that people who are sleep deprived tend to crave junk food more often than healthy foods.

 

What to do about them?

Generally, cravings are nothing to worry about. It is okay to give in to the occasional food craving, as long as you are maintaining a nutritious diet most days so that you and your baby get the nutrients you need.

If you are craving a lot of unhealthy foods, such as sweets or chocolate, try not to over-indulge. Too much sugar can cause excessive weight gain and dental problems.

If you are concerned, always seek advice from your Doctor or Healthcare Professional.

 

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Important Notice to Parents and Guardians

  • Breast milk is the best for babies. The World Health Organisation recommends exclusive breastfeeding for the first six months of life. Unnecessary introduction of bottle feeding or other food and drinks will have a negative impact on breastfeeding. After six months of age, infants should receive age-appropriate foods while breastfeeding continues for up to two years of age or beyond. Consult your doctor before deciding to use infant formula or if you have difficulty breastfeeding.
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