Important notice to customers — product packaging changesLearn More


From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks
Home/Nutrition & Recipes/Articles/Pregnancy/Pregnancy/A Guide To Good Eating During Pregnancy – First Trimester

A Guide To Good Eating During Pregnancy – First Trimester


When it comes to food choices the early stages of pregnancy can be a challenging time. Nausea is common and many women lose their appetite. While you do not need extra calories there are a number of key nutrients to focus on including folate, iodine, iron and calcium – all crucial for maternal health and the health of a developing foetus.

Nutrition for mothers: folate

An adequate intake of folate – found in leafy green vegetables, wholegrain cereals and legumes – is crucial during the early stages of pregnancy and assists in preventing neutral tube defects. Folate also helps cellular metabolism and red blood cell development which play key roles in energy metabolism. While pregnancy supplements often meet daily folate requirements in pregnancy, maintaining an optimal dietary intake should always be the primary goal. This is as we receive much more than just nutrients when we consume folate via natural foods.

Even if you are not consuming a significant amount of food at this time, a serve of leafy green vegetables, an orange, some avocado and a fortified cereal will tick the box for dietary folate during the early stages of your pregnancy.

Nutrition for mothers: iodine

Iodine is a nutrient less frequently spoken about – yet it is a nutrient that up to 50 per cent of pregnant and breastfeeding women are deficient in. Iodine plays a crucial role in the functioning of the thyroid gland and low levels over time – from a low dietary intake – can result in fertility issues, mental retardation, lower infant IQ and miscarriage. For these reasons ensure both supplements and diet include iodine. Foods rich in iodine include seaweed, salmon, eggs, iodised salt with smaller amounts in milk and bread made using iodised salt.

Nutrition for mothers: iron

Iron deficiency in women of child bearing age is common – with 20 per cent of adult women reporting low iron or low iron stores. Low iron levels can leave you feeling exhausted and when coupled with the added pressures of pregnancy can exacerbate feelings of fatigue.

If you are a read meat eater – it is important to consume small servings of iron rich lean red meat at least three to four times per week. A small serve of lean mince, a lamb cutlet or a small piece of steak is all you need to ensure your rapidly increasing blood volume has access to adequate iron to transport oxygen around the body. You do not need iron a lot, you just need it regularly.

Nutrition for mothers: calcium

Finally, do not forget to check in on the amount of dietary calcium you are consuming. Calcium is necessary for skeletal growth and plays a crucial role in heart and muscle function. All you need is a serve of milk, yoghurt and cheese each day to tick this nutritional box.

Research suggests Australian women are consuming less calcium rich dairy due to concern about weight gain and sugar content. It is important to remember while milk contains the naturally occurring sugar lactose, it is present in relatively small amounts and milk, cheese and yoghurt are the richest natural sources of dietary calcium.

If you are finding it difficult to tolerate foods at this stage of your pregnancy be sure to eat small meals frequently to help manage feelings of nausea. Milk based drinks, soups, frittatas and small amounts of minced meat are all nutrient rich ways to get your key nutrients and are relatively plain and simple foods.

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Important Notice to Parents and Guardians

  • Breast milk is the best for babies. The World Health Organisation recommends exclusive breastfeeding for the first six months of life. Unnecessary introduction of bottle feeding or other food and drinks will have a negative impact on breastfeeding. After six months of age, infants should receive age-appropriate foods while breastfeeding continues for up to two years of age or beyond. Consult your doctor before deciding to use infant formula or if you have difficulty breastfeeding.